{"id":236,"date":"2025-08-16T14:38:52","date_gmt":"2025-08-16T11:38:52","guid":{"rendered":"https:\/\/timesy.ru\/blog\/?p=236"},"modified":"2025-08-16T16:36:18","modified_gmt":"2025-08-16T13:36:18","slug":"kak-pravilno-ispolzovat-promo-kody-v-rassylkah-klientam","status":"publish","type":"post","link":"https:\/\/timesy.ru\/blog\/kak-pravilno-ispolzovat-promo-kody-v-rassylkah-klientam","title":{"rendered":"\u041a\u0430\u043a \u043f\u0440\u0430\u0432\u0438\u043b\u044c\u043d\u043e \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u044c \u043f\u0440\u043e\u043c\u043e-\u043a\u043e\u0434\u044b \u0432 \u0440\u0430\u0441\u0441\u044b\u043b\u043a\u0430\u0445 \u043a\u043b\u0438\u0435\u043d\u0442\u0430\u043c?"},"content":{"rendered":"\n<p>\u0417\u0430 \u0433\u043e\u0434\u044b \u0440\u0430\u0431\u043e\u0442\u044b \u0432 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0435 \u044f \u043f\u043e\u043d\u044f\u043b \u043e\u0434\u043d\u0443 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href=\"https:\/\/timesy.ru\/blog\/kak-pravilno-ispolzovat-promo-kody-v-rassylkah-klientam\/#%D0%9F%D1%80%D0%BE%D1%86%D0%B5%D0%BD%D1%82_%D0%B8%D0%BB%D0%B8_%D1%84%D0%B8%D0%BA%D1%81%D0%B8%D1%80%D0%BE%D0%B2%D0%B0%D0%BD%D0%BD%D0%B0%D1%8F_%D1%81%D1%83%D0%BC%D0%BC%D0%B0_%D1%87%D1%82%D0%BE_%D0%B2%D1%8B%D0%B1%D1%80%D0%B0%D1%82%D1%8C\" >\u041f\u0440\u043e\u0446\u0435\u043d\u0442 \u0438\u043b\u0438 \u0444\u0438\u043a\u0441\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u0430\u044f \u0441\u0443\u043c\u043c\u0430: \u0447\u0442\u043e \u0432\u044b\u0431\u0440\u0430\u0442\u044c?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/timesy.ru\/blog\/kak-pravilno-ispolzovat-promo-kody-v-rassylkah-klientam\/#%D0%9F%D0%B5%D1%80%D1%81%D0%BE%D0%BD%D0%B0%D0%BB%D1%8C%D0%BD%D1%8B%D0%B9_%D0%B8%D0%BB%D0%B8_%D0%BE%D0%B1%D1%89%D0%B8%D0%B9_%D0%BF%D1%80%D0%BE%D0%BC%D0%BE-%D0%BA%D0%BE%D0%B4\" 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\u0431\u043e\u043b\u044c\u0448\u0435 \u0434\u0435\u0448\u0435\u0432\u044b\u0445 \u043f\u043e\u0437\u0438\u0446\u0438\u0439.<a href=\"https:\/\/ya.ru\/neurum\/c\/ekonomika-i-finansi\/q\/v_chem_raznica_mezhdu_procentnymi_i_fiksirovannymi_79198892\" target=\"_blank\" rel=\"noreferrer noopener\"><\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%D0%9F%D0%B5%D1%80%D1%81%D0%BE%D0%BD%D0%B0%D0%BB%D1%8C%D0%BD%D1%8B%D0%B9_%D0%B8%D0%BB%D0%B8_%D0%BE%D0%B1%D1%89%D0%B8%D0%B9_%D0%BF%D1%80%D0%BE%D0%BC%D0%BE-%D0%BA%D0%BE%D0%B4\"><\/span>\u041f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u044c\u043d\u044b\u0439 \u0438\u043b\u0438 \u043e\u0431\u0449\u0438\u0439 \u043f\u0440\u043e\u043c\u043e-\u043a\u043e\u0434?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"has-background\" style=\"background-color:#e6ffd9\">\u041f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u044c\u043d\u044b\u0435 \u043f\u0440\u043e\u043c\u043e-\u043a\u043e\u0434\u044b 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\u0414\u043e\u0441\u0442\u0430\u0442\u043e\u0447\u043d\u043e \u0437\u0430\u043f\u043e\u043b\u043d\u0438\u0442\u044c \u0431\u0430\u0437\u043e\u0432\u044b\u0435 \u0434\u0430\u043d\u043d\u044b\u0435 \u043e \u043d\u043e\u043c\u0438\u043d\u0430\u043b\u0435, \u043f\u0440\u043e\u0446\u0435\u043d\u0442 \u0438\u043b\u0438 \u0441\u0443\u043c\u043c\u0430, \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u043d\u044b\u0435 \u0443\u0441\u043b\u0443\u0433\u0438 \u0438\u043b\u0438 \u043d\u0430 \u0432\u0441\u0451, \u0430 \u0442\u0430\u043a\u0436\u0435 \u043d\u0435 \u0437\u0430\u0431\u044b\u0442\u044c \u0432\u0441\u0442\u0430\u0432\u0438\u0442\u044c \u043f\u0435\u0440\u0435\u043c\u0435\u043d\u043d\u0443\u044e #promocode# \u0432 \u0432\u0430\u0448\u0435 \u0441\u043e\u043e\u0431\u0449\u0435\u043d\u0438\u0435. <\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"826\" src=\"https:\/\/timesy.ru\/blog\/wp-content\/uploads\/2025\/08\/image-10-1024x826.png\" alt=\"\" class=\"wp-image-237\" srcset=\"https:\/\/timesy.ru\/blog\/wp-content\/uploads\/2025\/08\/image-10-1024x826.png 1024w, https:\/\/timesy.ru\/blog\/wp-content\/uploads\/2025\/08\/image-10-300x242.png 300w, https:\/\/timesy.ru\/blog\/wp-content\/uploads\/2025\/08\/image-10-768x620.png 768w, https:\/\/timesy.ru\/blog\/wp-content\/uploads\/2025\/08\/image-10.png 1088w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><a href=\"https:\/\/mindbox.ru\/journal\/education\/kak-primenyat-promokody\/\" target=\"_blank\" rel=\"noreferrer noopener\"><\/a><\/p>\n\n\n\n<p><strong>\u041f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u044c\u043d\u044b\u0435 \u043f\u0440\u043e\u043c\u043e-\u043a\u043e\u0434\u044b:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0421\u043e\u0437\u0434\u0430\u044e\u0442 \u043e\u0449\u0443\u0449\u0435\u043d\u0438\u0435 \u044d\u043a\u0441\u043a\u043b\u044e\u0437\u0438\u0432\u043d\u043e\u0441\u0442\u0438<\/li>\n\n\n\n<li>\u041d\u0435\u043b\u044c\u0437\u044f &#171;\u0441\u043b\u0438\u0442\u044c&#187; \u043d\u0430 \u0441\u0430\u0439\u0442\u044b-\u043a\u0443\u043f\u043e\u043d\u0430\u0442\u043e\u0440\u044b<\/li>\n\n\n\n<li>\u041c\u043e\u0436\u043d\u043e \u0442\u043e\u0447\u043d\u043e \u043e\u0442\u0441\u043b\u0435\u0434\u0438\u0442\u044c \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c \u043a\u0430\u043d\u0430\u043b\u043e\u0432<\/li>\n\n\n\n<li>\u041e\u0433\u0440\u0430\u043d\u0438\u0447\u0435\u043d\u044b \u043e\u0434\u043d\u0438\u043c \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u0435\u043c \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u0435\u0441\u043a\u0438<a href=\"https:\/\/mindbox.ru\/journal\/education\/kak-primenyat-promokody\/\" target=\"_blank\" rel=\"noreferrer noopener\"><\/a><\/li>\n<\/ul>\n\n\n\n<p><strong>\u041e\u0431\u0449\u0438\u0435 \u043f\u0440\u043e\u043c\u043e-\u043a\u043e\u0434\u044b:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u041f\u0440\u043e\u0449\u0435 \u0432 \u0440\u0435\u0430\u043b\u0438\u0437\u0430\u0446\u0438\u0438<\/li>\n\n\n\n<li>\u0411\u044b\u0441\u0442\u0440\u043e \u0442\u0435\u0440\u044f\u044e\u0442 \u0446\u0435\u043d\u043d\u043e\u0441\u0442\u044c<\/li>\n\n\n\n<li>\u041c\u043e\u0433\u0443\u0442 \u0440\u0430\u0441\u043f\u0440\u043e\u0441\u0442\u0440\u0430\u043d\u044f\u0442\u044c\u0441\u044f \u043d\u0435\u043a\u043e\u043d\u0442\u0440\u043e\u043b\u0438\u0440\u0443\u0435\u043c\u043e<\/li>\n\n\n\n<li>\u0421\u043b\u043e\u0436\u043d\u0435\u0435 \u043e\u0433\u0440\u0430\u043d\u0438\u0447\u0438\u0442\u044c \u043f\u043e \u0432\u0440\u0435\u043c\u0435\u043d\u0438<a href=\"https:\/\/mindbox.ru\/journal\/education\/kak-primenyat-promokody\/\" target=\"_blank\" rel=\"noreferrer noopener\"><\/a><\/li>\n<\/ul>\n\n\n\n<p>\u042f \u0440\u0435\u043a\u043e\u043c\u0435\u043d\u0434\u0443\u044e \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u044c \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u044c\u043d\u044b\u0435 \u043a\u043e\u0434\u044b \u0434\u043b\u044f \u0432\u0430\u0436\u043d\u044b\u0445 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0439 &#8212; \u0432\u043e\u0437\u0432\u0440\u0430\u0442\u0430 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432, \u0434\u043d\u0435\u0439 \u0440\u043e\u0436\u0434\u0435\u043d\u0438\u044f, welcome-\u0441\u0435\u0440\u0438\u0439. \u041e\u0431\u0449\u0438\u0435 \u043a\u043e\u0434\u044b \u043f\u043e\u0434\u0445\u043e\u0434\u044f\u0442 \u0434\u043b\u044f \u043c\u0430\u0441\u0448\u0442\u0430\u0431\u043d\u044b\u0445 \u0430\u043a\u0446\u0438\u0439 \u0442\u0438\u043f\u0430 &#171;\u0427\u0435\u0440\u043d\u043e\u0439 \u043f\u044f\u0442\u043d\u0438\u0446\u044b&#187;.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%D0%9E%D0%B3%D1%80%D0%B0%D0%BD%D0%B8%D1%87%D0%B5%D0%BD%D0%B8%D1%8F_%D0%B2%D1%80%D0%B5%D0%BC%D1%8F_%D0%B8%D0%BB%D0%B8_%D0%BA%D0%BE%D0%BB%D0%B8%D1%87%D0%B5%D1%81%D1%82%D0%B2%D0%BE_%D0%B8%D1%81%D0%BF%D0%BE%D0%BB%D1%8C%D0%B7%D0%BE%D0%B2%D0%B0%D0%BD%D0%B8%D0%B9\"><\/span>\u041e\u0433\u0440\u0430\u043d\u0438\u0447\u0435\u043d\u0438\u044f: \u0432\u0440\u0435\u043c\u044f \u0438\u043b\u0438 \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u043e \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u0439?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u0417\u0434\u0435\u0441\u044c \u043d\u0443\u0436\u043d\u043e \u043f\u043e\u043d\u0438\u043c\u0430\u0442\u044c \u043f\u0441\u0438\u0445\u043e\u043b\u043e\u0433\u0438\u044e \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432.&nbsp;<strong>\u041e\u0433\u0440\u0430\u043d\u0438\u0447\u0435\u043d\u0438\u0435 \u043f\u043e \u0432\u0440\u0435\u043c\u0435\u043d\u0438<\/strong>&nbsp;\u0441\u043e\u0437\u0434\u0430\u0435\u0442 \u043e\u0449\u0443\u0449\u0435\u043d\u0438\u0435 \u0441\u0440\u043e\u0447\u043d\u043e\u0441\u0442\u0438 \u0438 \u0440\u0430\u0431\u043e\u0442\u0430\u0435\u0442 \u043b\u0443\u0447\u0448\u0435 \u0434\u043b\u044f \u0441\u0442\u0438\u043c\u0443\u043b\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u044f \u043d\u0435\u043c\u0435\u0434\u043b\u0435\u043d\u043d\u044b\u0445 \u043f\u043e\u043a\u0443\u043f\u043e\u043a. &#171;\u0422\u043e\u043b\u044c\u043a\u043e \u0434\u043e \u0437\u0430\u0432\u0442\u0440\u0430&#187; \u0438\u043b\u0438 &#171;48 \u0447\u0430\u0441\u043e\u0432&#187; \u0437\u0430\u0441\u0442\u0430\u0432\u043b\u044f\u044e\u0442 \u0434\u0435\u0439\u0441\u0442\u0432\u043e\u0432\u0430\u0442\u044c \u0431\u044b\u0441\u0442\u0440\u043e.<a rel=\"noreferrer noopener\" target=\"_blank\" href=\"https:\/\/esputnik.com\/blog\/how-kak-i-kogda-biznesu-vnedryat-promokody-chtoby-privlekat-klientov\"><\/a><\/p>\n\n\n\n<p><strong>\u041e\u0433\u0440\u0430\u043d\u0438\u0447\u0435\u043d\u0438\u0435 \u043f\u043e \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u0443<\/strong>&nbsp;\u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u0439 \u043f\u043e\u0434\u0445\u043e\u0434\u0438\u0442 \u0434\u043b\u044f:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u041a\u043e\u043d\u0442\u0440\u043e\u043b\u044f \u0440\u0430\u0441\u0445\u043e\u0434\u043e\u0432 \u043d\u0430 \u0430\u043a\u0446\u0438\u044e<\/li>\n\n\n\n<li>\u0421\u043e\u0437\u0434\u0430\u043d\u0438\u044f \u043e\u0449\u0443\u0449\u0435\u043d\u0438\u044f \u044d\u043a\u0441\u043a\u043b\u044e\u0437\u0438\u0432\u043d\u043e\u0441\u0442\u0438<\/li>\n\n\n\n<li>\u0422\u0435\u0441\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u044f \u0441\u043f\u0440\u043e\u0441\u0430<a href=\"https:\/\/mindbox.ru\/journal\/education\/kak-primenyat-promokody\/\" target=\"_blank\" rel=\"noreferrer noopener\"><\/a><\/li>\n<\/ul>\n\n\n\n<p>\u042d\u043a\u043e\u043d\u043e\u043c\u0438\u0447\u0435\u0441\u043a\u0438 \u0432\u044b\u0433\u043e\u0434\u043d\u0435\u0435 \u043e\u0433\u0440\u0430\u043d\u0438\u0447\u0438\u0432\u0430\u0442\u044c \u043f\u043e \u0432\u0440\u0435\u043c\u0435\u043d\u0438 &#8212; \u0442\u0430\u043a \u0432\u044b \u0442\u043e\u0447\u043d\u043e \u0437\u043d\u0430\u0435\u0442\u0435 \u043f\u0435\u0440\u0438\u043e\u0434 \u0443\u0431\u044b\u0442\u043a\u043e\u0432 \u043e\u0442 \u0441\u043a\u0438\u0434\u043e\u043a. \u041e\u0433\u0440\u0430\u043d\u0438\u0447\u0435\u043d\u0438\u0435 \u043f\u043e \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u0443 \u043c\u043e\u0436\u0435\u0442 \u043f\u0440\u0438\u0432\u0435\u0441\u0442\u0438 \u043a \u043d\u0435\u043f\u0440\u0435\u0434\u0441\u043a\u0430\u0437\u0443\u0435\u043c\u044b\u043c \u0437\u0430\u0442\u0440\u0430\u0442\u0430\u043c, \u0435\u0441\u043b\u0438 \u043f\u0440\u043e\u043c\u043e-\u043a\u043e\u0434 &#171;\u0432\u044b\u0441\u0442\u0440\u0435\u043b\u0438\u0442&#187; \u0441\u043b\u0438\u0448\u043a\u043e\u043c \u0441\u0438\u043b\u044c\u043d\u043e.<a href=\"https:\/\/new-retail.ru\/marketing\/skidochnaya_ekonomika_kak_ne_dat_promokodam_ubit_marzhinalnost\/\" target=\"_blank\" rel=\"noreferrer noopener\"><\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%D0%9A%D0%B0%D0%BA_%D1%87%D0%B0%D1%81%D1%82%D0%BE_%D0%B8%D1%81%D0%BF%D0%BE%D0%BB%D1%8C%D0%B7%D0%BE%D0%B2%D0%B0%D1%82%D1%8C_%D0%BF%D1%80%D0%BE%D0%BC%D0%BE-%D0%BA%D0%BE%D0%B4%D1%8B\"><\/span>\u041a\u0430\u043a \u0447\u0430\u0441\u0442\u043e \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u044c \u043f\u0440\u043e\u043c\u043e-\u043a\u043e\u0434\u044b?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u0418\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f \u043f\u043e\u043a\u0430\u0437\u044b\u0432\u0430\u044e\u0442:&nbsp;<strong>\u043d\u0435 \u0447\u0430\u0449\u0435 \u0440\u0430\u0437\u0430 \u0432 \u043c\u0435\u0441\u044f\u0446<\/strong>&nbsp;\u0434\u043b\u044f \u0431\u043e\u043b\u044c\u0448\u0438\u043d\u0441\u0442\u0432\u0430 \u0431\u0438\u0437\u043d\u0435\u0441\u043e\u0432. \u0411\u043e\u043b\u0435\u0435 \u0447\u0430\u0441\u0442\u0430\u044f \u0440\u0430\u0441\u0441\u044b\u043b\u043a\u0430 \u043f\u0440\u043e\u043c\u043e-\u043a\u043e\u0434\u043e\u0432 \u043f\u0440\u0438\u0432\u043e\u0434\u0438\u0442 \u043a:<a rel=\"noreferrer noopener\" target=\"_blank\" href=\"https:\/\/mindbox.ru\/journal\/education\/vidy-email-rassylok\/\"><\/a><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u041f\u0440\u0438\u0432\u044b\u043a\u0430\u043d\u0438\u044e \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432 \u043a \u0441\u043a\u0438\u0434\u043a\u0430\u043c<\/li>\n\n\n\n<li>\u0421\u043d\u0438\u0436\u0435\u043d\u0438\u044e \u0432\u043e\u0441\u043f\u0440\u0438\u043d\u0438\u043c\u0430\u0435\u043c\u043e\u0439 \u0446\u0435\u043d\u043d\u043e\u0441\u0442\u0438 \u0431\u0440\u0435\u043d\u0434\u0430<\/li>\n\n\n\n<li>\u041f\u0430\u0434\u0435\u043d\u0438\u044e \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u0438 &#171;\u043f\u043e\u043b\u043d\u043e\u0446\u0435\u043d\u043d\u044b\u0445&#187; \u043f\u043e\u043a\u0443\u043f\u043e\u043a<\/li>\n\n\n\n<li>\u0420\u043e\u0441\u0442\u0443 \u0441\u0442\u043e\u0438\u043c\u043e\u0441\u0442\u0438 \u043f\u0440\u0438\u0432\u043b\u0435\u0447\u0435\u043d\u0438\u044f \u043a\u043b\u0438\u0435\u043d\u0442\u0430<a href=\"https:\/\/skillbox.ru\/media\/marketing\/smsrassylki-podrobnyy-gayd-dlya-marketologa-izuchaem-kanal-s-samym-vysokim-open-rate\/\" target=\"_blank\" rel=\"noreferrer noopener\"><\/a><\/li>\n<\/ul>\n\n\n\n<p>\u0418\u0441\u043a\u043b\u044e\u0447\u0435\u043d\u0438\u044f \u0441\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u044e\u0442 \u0442\u043e\u043b\u044c\u043a\u043e \u043e\u0441\u043e\u0431\u044b\u0435 \u0441\u043b\u0443\u0447\u0430\u0438:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u041d\u043e\u0432\u044b\u0435 \u043a\u043b\u0438\u0435\u043d\u0442\u044b (welcome-\u0441\u0435\u0440\u0438\u044f)<\/li>\n\n\n\n<li>\u0411\u0440\u043e\u0448\u0435\u043d\u043d\u0430\u044f \u043a\u043e\u0440\u0437\u0438\u043d\u0430 (\u0442\u0440\u0438\u0433\u0433\u0435\u0440\u043d\u0430\u044f \u0440\u0430\u0441\u0441\u044b\u043b\u043a\u0430)<\/li>\n\n\n\n<li>\u0412\u043e\u0437\u0432\u0440\u0430\u0442 \u043d\u0435\u0430\u043a\u0442\u0438\u0432\u043d\u044b\u0445 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432<\/li>\n\n\n\n<li>\u041a\u0440\u0443\u043f\u043d\u044b\u0435 \u043f\u0440\u0430\u0437\u0434\u043d\u0438\u043a\u0438 \u0438 \u0440\u0430\u0441\u043f\u0440\u043e\u0434\u0430\u0436\u0438<a href=\"https:\/\/esputnik.com\/blog\/how-kak-i-kogda-biznesu-vnedryat-promokody-chtoby-privlekat-klientov\" target=\"_blank\" rel=\"noreferrer noopener\"><\/a><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%D0%AD%D0%BA%D0%BE%D0%BD%D0%BE%D0%BC%D0%B8%D1%87%D0%B5%D1%81%D0%BA%D0%B8%D0%B5_%D0%BF%D1%80%D0%B8%D0%BD%D1%86%D0%B8%D0%BF%D1%8B_%D0%B8%D1%81%D0%BF%D0%BE%D0%BB%D1%8C%D0%B7%D0%BE%D0%B2%D0%B0%D0%BD%D0%B8%D1%8F\"><\/span>\u042d\u043a\u043e\u043d\u043e\u043c\u0438\u0447\u0435\u0441\u043a\u0438\u0435 \u043f\u0440\u0438\u043d\u0446\u0438\u043f\u044b \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u044f<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u041f\u0435\u0440\u0435\u0434 \u0437\u0430\u043f\u0443\u0441\u043a\u043e\u043c \u043b\u044e\u0431\u043e\u0433\u043e \u043f\u0440\u043e\u043c\u043e-\u043a\u043e\u0434\u0430 \u044f \u0432\u0441\u0435\u0433\u0434\u0430 \u0441\u0447\u0438\u0442\u0430\u044e \u0442\u043e\u0447\u043a\u0443 \u0431\u0435\u0437\u0443\u0431\u044b\u0442\u043e\u0447\u043d\u043e\u0441\u0442\u0438. \u0424\u043e\u0440\u043c\u0443\u043b\u0430 \u043f\u0440\u043e\u0441\u0442\u0430\u044f: \u0435\u0441\u043b\u0438 \u0432\u044b \u0434\u0430\u0435\u0442\u0435 \u0441\u043a\u0438\u0434\u043a\u0443 X%, \u0442\u043e \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u043e \u043f\u0440\u043e\u0434\u0430\u0436 \u0434\u043e\u043b\u0436\u043d\u043e \u0432\u044b\u0440\u0430\u0441\u0442\u0438 \u043c\u0438\u043d\u0438\u043c\u0443\u043c \u043d\u0430 X\/(\u043c\u0430\u0440\u0436\u0438\u043d\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u044c &#8212; X) \u043f\u0440\u043e\u0446\u0435\u043d\u0442\u043e\u0432.<a rel=\"noreferrer noopener\" target=\"_blank\" href=\"https:\/\/new-retail.ru\/marketing\/skidochnaya_ekonomika_kak_ne_dat_promokodam_ubit_marzhinalnost\/\"><\/a><\/p>\n\n\n\n<p>\u041d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u043f\u0440\u0438 \u043c\u0430\u0440\u0436\u0435 30% \u0438 \u0441\u043a\u0438\u0434\u043a\u0435 10% \u043d\u0443\u0436\u043d\u043e \u043f\u0440\u043e\u0434\u0430\u0442\u044c \u043d\u0430 50% \u0431\u043e\u043b\u044c\u0448\u0435 \u0442\u043e\u0432\u0430\u0440\u0430, \u0447\u0442\u043e\u0431\u044b \u043e\u0441\u0442\u0430\u0442\u044c\u0441\u044f &#171;\u0432 \u043d\u0443\u043b\u0435&#187;. \u042d\u0442\u043e \u0441\u0435\u0440\u044c\u0435\u0437\u043d\u044b\u0439 \u0432\u044b\u0437\u043e\u0432!<\/p>\n\n\n\n<p>\u041f\u043e\u044d\u0442\u043e\u043c\u0443 \u044f \u0440\u0435\u043a\u043e\u043c\u0435\u043d\u0434\u0443\u044e:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u041d\u0430\u0447\u0438\u043d\u0430\u0442\u044c \u0441 \u043d\u0435\u0431\u043e\u043b\u044c\u0448\u0438\u0445 \u0441\u043a\u0438\u0434\u043e\u043a (5-7%)<\/li>\n\n\n\n<li>\u0422\u0435\u0441\u0442\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u043d\u0430 \u043d\u0435\u0431\u043e\u043b\u044c\u0448\u0438\u0445 \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u0430\u0445<\/li>\n\n\n\n<li>\u0412\u0441\u0435\u0433\u0434\u0430 \u0438\u0437\u043c\u0435\u0440\u044f\u0442\u044c \u043d\u0435 \u0442\u043e\u043b\u044c\u043a\u043e \u0440\u043e\u0441\u0442 \u043f\u0440\u043e\u0434\u0430\u0436, \u043d\u043e \u0438 \u0432\u043b\u0438\u044f\u043d\u0438\u0435 \u043d\u0430 \u043e\u0431\u0449\u0443\u044e \u043f\u0440\u0438\u0431\u044b\u043b\u044c\u043d\u043e\u0441\u0442\u044c<\/li>\n\n\n\n<li>\u0418\u0441\u043a\u043b\u044e\u0447\u0430\u0442\u044c \u0438\u0437 \u0430\u043a\u0446\u0438\u0439 \u0430\u043a\u0442\u0438\u0432\u043d\u044b\u0445 \u043f\u043e\u043a\u0443\u043f\u0430\u0442\u0435\u043b\u0435\u0439, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u0438 \u0442\u0430\u043a \u043f\u043e\u043a\u0443\u043f\u0430\u044e\u0442<a href=\"https:\/\/mindbox.ru\/journal\/education\/vidy-email-rassylok\/\" target=\"_blank\" rel=\"noreferrer noopener\"><\/a><\/li>\n<\/ul>\n\n\n\n<p>\u041f\u043e\u043c\u043d\u0438\u0442\u0435: \u043f\u0440\u043e\u043c\u043e-\u043a\u043e\u0434\u044b &#8212; \u044d\u0442\u043e \u0438\u043d\u0432\u0435\u0441\u0442\u0438\u0446\u0438\u044f \u0432 \u043a\u043b\u0438\u0435\u043d\u0442\u0441\u043a\u0438\u0435 \u043e\u0442\u043d\u043e\u0448\u0435\u043d\u0438\u044f, \u0430 \u043d\u0435 \u0441\u043f\u043e\u0441\u043e\u0431 &#171;\u0441\u0431\u0440\u043e\u0441\u0438\u0442\u044c \u0442\u043e\u0432\u0430\u0440&#187;. \u0418\u0441\u043f\u043e\u043b\u044c\u0437\u0443\u0439\u0442\u0435 \u0438\u0445 \u043e\u0441\u043e\u0437\u043d\u0430\u043d\u043d\u043e, \u0438 \u043e\u043d\u0438 \u0441\u0442\u0430\u043d\u0443\u0442 \u043c\u043e\u0449\u043d\u044b\u043c \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u043e\u043c \u0440\u043e\u0441\u0442\u0430 \u0432\u0430\u0448\u0435\u0433\u043e \u0431\u0438\u0437\u043d\u0435\u0441\u0430.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0417\u0430 \u0433\u043e\u0434\u044b \u0440\u0430\u0431\u043e\u0442\u044b \u0432 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0435 \u044f \u043f\u043e\u043d\u044f\u043b \u043e\u0434\u043d\u0443 \u043f\u0440\u043e\u0441\u0442\u0443\u044e \u0438\u0441\u0442\u0438\u043d\u0443: \u043f\u0440\u043e\u043c\u043e-\u043a\u043e\u0434\u044b &#8212; \u044d\u0442\u043e \u043c\u043e\u0449\u043d\u044b\u0439 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442,&#8230;<\/p>\n","protected":false},"author":1,"featured_media":238,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[35,16],"tags":[37,36],"class_list":["post-236","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-promo-kody","category-ekonomika","tag-onlnaj-zapis","tag-promo-kody"],"yoast_head":"<!-- This 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\u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u044c \u043f\u0440\u043e\u043c\u043e-\u043a\u043e\u0434\u044b \u0432 \u0440\u0430\u0441\u0441\u044b\u043b\u043a\u0430\u0445 \u043a\u043b\u0438\u0435\u043d\u0442\u0430\u043c? - \u0411\u0430\u0437\u0430 \u0437\u043d\u0430\u043d\u0438\u0439\" \/>\n<meta property=\"og:description\" content=\"\u0417\u0430 \u0433\u043e\u0434\u044b \u0440\u0430\u0431\u043e\u0442\u044b \u0432 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0435 \u044f \u043f\u043e\u043d\u044f\u043b \u043e\u0434\u043d\u0443 \u043f\u0440\u043e\u0441\u0442\u0443\u044e \u0438\u0441\u0442\u0438\u043d\u0443: \u043f\u0440\u043e\u043c\u043e-\u043a\u043e\u0434\u044b &#8212; \u044d\u0442\u043e \u043c\u043e\u0449\u043d\u044b\u0439 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442,...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/timesy.ru\/blog\/kak-pravilno-ispolzovat-promo-kody-v-rassylkah-klientam\" \/>\n<meta property=\"og:site_name\" content=\"\u0411\u0430\u0437\u0430 \u0437\u043d\u0430\u043d\u0438\u0439\" \/>\n<meta property=\"article:published_time\" content=\"2025-08-16T11:38:52+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-08-16T13:36:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/timesy.ru\/blog\/wp-content\/uploads\/2025\/08\/2025-08-16_14-37_1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"652\" \/>\n\t<meta property=\"og:image:height\" content=\"838\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u041d\u0430\u043f\u0438\u0441\u0430\u043d\u043e \u0430\u0432\u0442\u043e\u0440\u043e\u043c\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u041f\u0440\u0438\u043c\u0435\u0440\u043d\u043e\u0435 \u0432\u0440\u0435\u043c\u044f 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